Owl - Branding Concept

For this project, I was tasked with creating a memorable symbol and logotype using only one animal of my choosing. The process involved developing a simplified graphic, an abstracted symbol, and a typographic logotype, with the goal of refining ideas to their most essential elements while effectively communicating a clear identity. This challenge sharpened my conceptual skills and emphasized the importance of a thoughtful, process-driven approach to branding.

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